Medkom FBS Team Participates in Webinar “Building the Image of Higher Education through Digital Promotion”

Representatives of the Medkom FBS Team had the opportunity to take part in a webinar from Invenio Academy (20 April 2022). The webinar title is “Building the Image of Higher Education through Digital Promotion”. The first speaker of the webinar is Dr. Melania Suweni Muntini, MT (Head of Public Relations of ITS for the 2016-2019 period, bringing ITS to continue to rise in the top 5 rankings of Indonesian Universities). Dr. Melania discussed university promotion strategies to increase public trust. Apart from that, the objectives of public relations in higher education are also discussed, namely to create product awareness, generate interest, strengthen image, encourage demand, and provide detailed information about higher education. The second speaker was Duta Alamsyah (Invenio Founder, Photographer & Video Promotion Specialist – winner of photography awards in Australia). Duta Alamsyah provided material regarding good forms of photos and videos for higher education promotion. After providing the material, the event continued with a question and answer session which was attended enthusiastically by the participants. [Eva Krisna]